To mark the revamp of Wendy’s Canada’s mobile app, the team here at McCann had the idea to create limited-edition Wendy’s Phones – and then give them away on Twitter. These sweet phones feature their own branded OS skin plus the latest technology including an integrated GPS navigation system to get Canadians to their nearest Wendy’s, as well as ample battery life to watch Wendy’s ads, order Wendy’s, and watch videos while eating Wendy’s. And, if they must take pictures of their food, there’s no better way to do it than on the Wendy’s phone, complete with front and rear facing cameras with more megapixels than the Baconator has bacon.
We know what those other digital assistants sound like… but what about Wendy?
The world is about to find out – because the best feature of this limited-edition Wendy’s Phone is the ‘Hey Wendy’ voice assistant who responds to questions with some pretty clever comebacks. Just say “Hey, Wendy” and you can set an alarm, get directions, even ask Wendy to tell you a joke. And if she feels like it, she might even do it!
Visit heywendy.ca between now and October 17th to get your hands on one of these phones before they’re all gone! (Sorry McCanners – we aren’t eligible to win. Dang it!)
Read more about the campaign here.